Pipa first became popular with surfers in the 1980s, and it has since become one of Brazil’s most popular beach towns. Many travelers visit on a day trip from Natal or João Pessoa. Depending on the itinerary, a trip will typically include free time in Pipa to enjoy the beach or shop at the local markets, lunch at a restaurant overlooking the sea, and stops at other scenic points of interest, like Cacimbinhas Beach, Tibau do Sul, or Guaraíras Lagoon. Adventure travelers can also experience the sights of Pipa Beach and the southern coast of Natal on a guided buggy tour.