Tequila distillery experience, Jose Cuervo & Tequila Magic Town

Badge of ExcellenceGuadalajara, Mexico
Tequila and Distillery Day Trip from Guadalajara

From $74.00

Select Date and Travelers

Free cancellation
Up to 24 hours in advance.
  • 8 hours
  • Pickup offered
  • Mobile ticket
  • Offered in: English


Discover the luscious landscape of Mexico’s renowned tequila-producing region on a full-day tequila tour to Jalisco. Visit one of the world’s most famous tequila distilleries to tour and taste your way around this iconic establishment. Explore historical agave fields during your journey from Guadalajara and acquire knowledge of the complex fermentation process integral to producing delicious tequila. Savor the fiery flavor of Mexico’s national drink while your guide offers knowledgeable narration. An intimate experience is guaranteed on this small-group tour.
  • Day trip to Tequila from Guadalajara
  • See breathtaking views of UNESCO World Heritage-listed agave fields
  • Visit the picturesque town of Tequila with a knowledgeable guide
  • Tour a famous distillery and learn how tequila is made
  • Enjoy several tequila tastings at the world-famous distillery
  • Pickup at your hotel and drop-off at meeting by comfortable minivan included
  • Small-group tour to ensures a personalized experience

What's Included

  • Round transportation in an air-conditioned bus
  • Hotel pick-up
  • Live commentary simultaneously in English and Spanish
  • Entrance and visit to a traditional distillery
  • Entrance and visit to José Cuervo Distillery (only if option selected)
  • Tequila tasting
  • Food and drinks
  • Gratuities

Meeting And Pickup

Pickup points

Select a pickup point

Start time

09:00 AM

Pickup details

Tour departs from most Guadalajara hotels. If your hotel is not within the coverage area, you will be assigned to a nearby meeting point. The Drop off will be in 3 different meeting point: expo zone, minerva zone, downtown zone.

What To Expect

Rise early and meet your guide at your Guadalajara hotel to begin your adventure into the heart of the Jaliscan countryside. During your air-conditioned minivan journey to the town of Tequila, admire scenic sights of green, undulating hills before stopping to marvel at the UNESCO World Heritage-listed agave azul (blue agave) fields. Listen as your guide offers more information about the succulent agave plants and appreciate the natural splendor of the landscape.

Arrive at traditional Tequila and purchase an authentic Mexican lunch before continuing onto the tequila distillery. Tour the globally renowned distillery in a small group, immersing yourself in the past and present of tequila-making processes. Discover the drink’s illustrious history, uncovering its indigenous origins and witnessing the fermentation process in an establishment that has bottled the beverage for hundreds of years.

Taste tangy tequila straight from the oak-aged casks it’s fermented in, sampling a selection of types as an expert connoisseur guides you through the distinct aromas and tastes. Savor the rich flavor and sublime subtleties of the drink before returning to your comfortable mini van. Your tour ends with drop off at meeting point in Guadalajara.


1 hour Admission Ticket Free

Jose Cuervo Forum

1 hour Admission Ticket Not Included

Plaza Principal Tequila Jalisco

2 hours Admission Ticket Included

Additional Info

  • Confirmation will be received at time of booking
  • Minimum age to consume alcohol is 18 years old
  • Note: there is time for lunch in Tequila at your own expense
  • Not wheelchair accessible
  • Infants must sit on laps
  • Drop-off locations in downtown Guadalajara: Expo zone, Minerva roundabout zone or Downtown zone
  • Take into account that there are two different options in this tour: traditional distillery or traditional distillery + Jose Cuervo Distillery. If you choose Jose Cuervo Distillery option you will spend 1 hour less in the magical town of Tequila.
  • You will have the opportunity of visiting Jose Cuervo distillery only if you select the option.
  • Travelers should have a moderate physical fitness level
  • This tour/activity will have a maximum of 99 travelers

Cancellation Policy

You can cancel up to 24 hours in advance of the experience for a full refund.

  • For a full refund, you must cancel at least 24 hours before the experience’s start time.
  • If you cancel less than 24 hours before the experience’s start time, the amount you paid will not be refunded.
  • Any changes made less than 24 hours before the experience’s start time will not be accepted.
  • Cut-off times are based on the experience’s local time.

Traveler Photos

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Featured review
We had a great time. Tour guid was very knowledgeable and professional. Would definitely recommend this others.


44 reviews
Total review count and overall rating based on Viator and Tripadvisor reviews
Reviews by Viator travelers.
Showing 1-10 of 44 reviews
Fantastic day
Nerrolyn_R, Apr 2023
Excellent day trip with a knowledgeable guide who was proficient in both English and Spanish. Highly recommended
Response from Host, May 2023
Dear Nerrolyn_R, we are very happy to know that you have enjoyed the tour alongside our dear colleague, we hope to see you again! Ivana, Amigo Tours
Masters Degree In Tequilaology
Rob_W, Feb 2023
It was a fun day and we learned a lot. The support staff were excellent. We would love to come and do this again and bring friends to share it with.
Response from Host, Feb 2023
Dear Rob_W, we are very glad to know you had a marvelous day alongside our dear team, hope to see you again! Ivana, Amigo Tours
Cornelius_D, Nov 2022
Do not go on this tour it will surely disappoint you. We paid almost $500 for the four in our group and we were all disappointed and felt we were ripped off. Issues: #1 The bus arrived late to pick us up from our rental property. #2 The tour guide spoke mostly in Spanish and excluded us from the discussion or information she was sharing with the group. #3. We paid for a tour/distillery tasting at Jose Cuervo but we were not offered to taste any of their tequilas. #4. We were picked up at 9:30 AM and we weren't dropped off until 7:30 PM, we lost a whole day in Guadalajara to this awful awful tour. #5. We felt that we were dropped at certain spots at the convenience of the tour operator as a favor to their friends to provide business.
Response from Host, Nov 2022
Dear Cornelius_D, we are very sorry to read you had a bad experience with us, we have investigated your case and we would like to inform you that on this tour we do not offer tequila tasting, on the onther hand about the late drop-off since your tour was on the day of the death festivity, the city was chaotic and was out of our control, we do apologize if you felt excluded by the guide, we will talk to her, thank you for leaving your review. Have an excellent day! Ivana, Amigo Tour
Great experience in Tequila Town
Donovan_W, Aug 2022
Carmen was amazing and our group was really fun. Even the roadside cantina stop turned into a party. We visited 3 distilleries and tasted some very excellent tequila. The company did a great job of communicating with us before the trip and our pickup and drop off was flawless. The only thing I would say is that it’s more like a 12 hour day than a 6 hour day if you are coming from GDL cento
Response from Host, Aug 2022
Dear Amig@ Donovan_W, We are grateful that you have chosen us for an amazing an unforgettable trip, and we want to continue to be the favorite for those days of adventure and fun. We hope you back soon! Best wishes!! Michelle, Amigo Tours
Guides were very nice and...
Curtis_C, Jul 2022
Guides were very nice and explained everything very well. Transportation was comfortable and clean..
Response from Host, Jul 2022
Dear Curtis_C, we are glad to know you had a good experience with us, we hope to see you soon once again. Mariana, Amigo tours
Great day and would recommend to all my friends
Sarah_P, Feb 2022
It was brilliant and well worth the money in free tequila alone. However if you don’t drink tequila it’s still worth it. Carmen the guide was amazing and not only had all the info but made the experience enjoyable.
Response from Host, Mar 2022
Dear Amig@ It has been a real pleasure to have been at your service, thank you for sharing your comments and experiences, we hope to be at your service again on your next trip. Dulce, Amigo Tours
Great day trip out of Guadalajara
Great day-trip out of Guadalajara. Pick-up at hotel was on time. Our guide Carmen was knowledgeable and entertaining and went out of her way to provide a good experience. The majority of the tour was conducted in Spanish. Stopped at agave fields and then toured a tequila distillery, with tastings. Another stop for refreshments and then had a few hours free time in Tequila. I had less free time because I opted for the add-on tour of the Jose Cuervo hacienda in Tequila, which was great because it is a world unto itself, plus that tour was completely in English, and had the opportunity to taste even more tequila! I still had time for a very nice lunch in Tequila. A few things to mention: they greatly underestimate the time required for this day trip; I had initially been told that I would be dropped off at the end at 430pm, but that is when we left the town of Tequila to drive back to Guadalajara. Also there was a misunderstanding on the drop-off, I was under the impression that I would be brought back to my hotel, but it turned out you are supposed to be dropped off at one of a few main centers in town. Carmen and the bus driver were kind enough to swing by my hotel to drop me off. This trip was one of the highlights of my time in Guadalajara, thank you!
Response from Host, Nov 2021
Dear Amig@ It has been a pleasure to read from you, you contagious us with the good experience you had, it has been a pleasure to attend you. Thank you very much for letting us know about your experience. Dulce, Amigo Tours
They do not bring you to Jose Cuervo.
Jonathan_H, Oct 2021
The overall experience was great! Driver was good and Verenice our tour guide was amazing. We went with friends. Only reason I did not put 5 star is that we did not go to Jose Cuervo. We went to a different tequila factory. If this is the case then the title of this booking needs to be changed. We traveled to visit this distillery and we got something else. Not the tour guides fault but the booking company.
Response from Host, Oct 2021
Dear Amig@ Thank you very much for your comments. Berenice is a great colleague. We are very sorry that this detail of Jose Cuervo has reduced points to your experience, we certainly understand, we have investigated and there was an issue with the capacity of the site. We have already worked on this issue with the distillery so that this will not happen again. We appreciate your comments, they help us to continue to improve. We hope we can count on your trust on your next trip. Dulce, Amigo Tours
Great time!
Soraya_G, Aug 2021
We had a great time. Tour guid was very knowledgeable and professional. Would definitely recommend this others.
Response from Host, Aug 2021
Dear Amig@ We are delighted to hear that you had a great experience. We are very happy to know that we did our job; to provide you with an incredible experience. Thank you for letting us know. Dulce, Amigo Tours
Lots of fun
Toni_P, Aug 2021
Our guide was very friendly and knowledgeable. We started with a visit to local distillery, where we tried 6 different tequilas and learnt more about their production. Afterwards, we went to Tequila town which had a very cool vibe and live music on the streets. Only bad thing was that the visit to Jose Cuervo distillery was scheduled at 3pm (optional) and we arrived there at 2:15 super hungry. Therefore, you need to choose between going to a restaurant or visiting the distillery. Our group was lots of fun and continued hanging out even after the tour. I would recommend this tour
Response from Host, Aug 2021
Dear Amig@ Thank you very much for your recommendation, it is a great joy for us to know that we were able to provide you with an extraordinary experience. We look forward to serving you again on your next trip. Dulce, Amigo Tours
Great day in tequila
christophe_k, Jul 2021
Superbe day with our guide Berenice who was super knowledgeable in Tequila and Tequila fabrication. She also ré ommended great restaurant in Tequila where food was amazing. The only con is the comfort of the bus which is worth in term of space between seats than travelling on spirits airlines
Response from Host, Jul 2021
Dear Amig@ Thank you very much for letting us know about your experience on our tour, we love to read you, we also thank you for the comment, we will share it with our team to work on it. We hope to see you again soon. Dulce, Amigo Tours
Tequila Selecto
Belen_j, Jun 2021
Luis made all the difference. He was great. It would be nicer if the tour was in either Spanish or English, not both, but not a deal breaker. Including water in the van would’ve been nice.
Response from Host, Jun 2021
Dear Amig@ Thank you very much for your comments, it gives us great pleasure to know that you had a pleasant experience. We take your comments into consideration and will share them with the team. Dulce, Amigo Tours
Very Informative
Brian_S, Jun 2021
Why did we not go to the Jose Cuervo Farm? We paid for that trip? Not the place we actually toured? Our guide, however was fantastic?
Response from Host, Jun 2021
Dear Amig@ Thank you very much for letting us know your comments, we are glad to hear that you had a great experience, due to the pandemic the tour had to be modified but we will be back soon to visit the Jose Cuervo distillery. Any modification or notice is informed in the email provided to your agency. We appreciate your time and confidence. Dulce, Amigo Tours
Terrific Tour - Informative + Fun!
Lourdes_G, Nov 2020
Highly recommend! Berenice is a great guide: very knowledgeable, engaging, and friendly. Mario was a great driver. Greatly enjoyed the tour of a small distillery (Cuervo is currently closed due to COVID) and the time we had to explore the town of Tequila. Both Berenice and Mario went above and beyond to make this tour a terrific experience!
Response from Host, Nov 2020
Dear Amigo Thank you very much for your comments. We love to read that you had an excellent experience. Tracy
Tequila tasting!
Sergio_G, Oct 2020
Overall the tour was great. We had a great tour guide Ramon and driver Saul who were nice, knowledgeable and friendly. We were taken the beautiful town of tequila and visited La Cofradía Tequileria. Our tour guide Abisail was awesome and nice. After the tour we had a couple of hours to eat and explore the town of Tequila. The only disappointment was that we were expecting to visit Jose Cuervo Distillery like stated on the add and were taken to La Cofradía without reason.
Response from Host, Oct 2020
Hello. Thank you for letting us what happen we will verify why you did not know about the distillery change. We hope you give us another opportunity to take you to Jose Cuervi distillery in the future. Regards Amigo Tours Cancun
You will love Tequila trip
Charles_W, Feb 2020
I really didn't know what to expect. But with the help of Tour guide, Dante, it was a fantastic trip. The distillery tour was fun, but the demonstration in the agave fields show how they are harvested and made ready for processing was the highlight for me. We had plenty of time to spend poking around the city square, watching the locals and other tourists enjoy tequila from one of several kiosk's in the square. Pick your brand, pick your drink. Tequila, your way!!! Very inexpensive. Loved the trip, great driver, and thanks again Dante!
Response from Host, Feb 2020
Hello :) We appreciate your comment and it makes us very happy to know that you enjoyed your experience with us. Dante will receive your comments as well. In Amigo Group we have highly qualified staff to make each client have an unforgettable experience. We hope you come back soon as we have many more experiences to offer. Regards, Amigo Group.
Fun time in Tequila town
David, Jan 2020
The tour was very interesting. The guides were knowledgeable, and as an English speaker, conversant in my language. The Cuervo distillery was a beautiful old building with lots of character. The town of Tequila was also fun, with that old Mexican feel to it. And we had plenty of free time to explore and eat. My only complaint was that they were pretty stingy with their tequila tasting. But you could purchase a variety of tequilas afterwards.
Response from Host, Jan 2020
Dear Amigo David, Many thanks for your great words. We love you liked our tour and we look forward to receiving you soon again. Many thanks Kind regards
Nice Trip
Ketan_S, Jan 2020
Well organised trip. Our guide was excellent. We had good amount to time to spend in the Tequila town.
Response from Host, Jan 2020
Hello Ami. Thank you for your review. We are very glad due you enjoyed the service. Remember that we offer many other experiences from Guadalajara and all around the world. Regards. Amigo Group.
Our guide Carlos was amazing! We all...
Alice M, Mar 2018
Our guide Carlos was amazing! We all had such a great time during the tour with everybody in the car. He explained all about the tequila process on the way to the village and fun facts. If you choose this tour, definitely ask for Carlos! :
I ended up doing this tour 1 day...
Thibaud Q, Mar 2018
I ended up doing this tour 1 day early. We were only 2 ppl and the guide so we got to travel by car. The tour was great, we stopped by an agave field, saw the plants at different levels of maturity and then we got to visit the Jose Cuervo Tequileria Mundo Cuervo. The tour was really good and the Cuervo Guide was super friendly and answered all the questions people had we were mixed with other tours there. We got to try the baked agave, and up to 7 different tequila I tasted 6 myself. Afterwards, we went to eat own expense we picked the market and got to try a birria de res and a cantarito we paid 105 pesos. e ten went to one of the stores in town, got to try more tequila from a different tequileria, and we ended up with 1h free time in the town of Tequila. From past reviews, I think this specific tour offers different tequileria depending on the day you visit, but I'm sure that no matter which site you visit, it's well worth the price.

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